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For agencies running on GoHighLevel

Profit from your clients' usage at $299. GoHighLevel makes you pay $497 for that.

On GoHighLevel's $297 Unlimited plan, client usage is rebilled at cost, so you earn nothing on it. Marking it up takes Agency Pro at $497. Mercury CRM Professional is $299 with unlimited white-label sub-accounts and markup on phone, SMS, email and AI usage, with AI voice and a parallel dialer included.

Mark up your clients' usage

GoHighLevel Unlimited

$297/mo

Rebilled at cost, no markup (not included)

GoHighLevel Agency Pro

$497/mo

Markup allowed

Mercury CRM Professional

$299/mo

Markup allowed

Same markup rights as Agency Pro for $198 less a month

$299

to mark up client usage

GoHighLevel needs Agency Pro at $497 for markup

$0

per client account

Unlimited white-label sub-accounts from Professional up

10 lines

per account, dialing in parallel

GoHighLevel's native dialer works one call at a time

Same price

$297 vs $299: one of them lets you earn on usage

GoHighLevel Unlimited

$297/mo

Client sub-accounts
Unlimited
Mark up client usage
Rebilled at cost only (not included)
AI voice agents
Add-on, $50 or $97/mo per sub-account
Parallel dialer
Not native (not included)

Mercury CRM Professional

$299/mo

Client sub-accounts
Unlimited, white-label
Mark up client usage
Phone, SMS, email and AI
AI voice agents
Included, usage applies
Parallel dialer
10 lines per account

The reseller plans

$497 vs $399: more in the box for $98 less

GoHighLevel Agency Pro

$497/mo

Mark up client usage
Included
SaaS resale under your brand
Included
Dispatch
Not native; Jobber or marketplace apps (not included)
AI voice agents
Add-on, $50 or $97/mo per sub-account
Parallel dialer
Not native (not included)

Mercury CRM AgenciesLimited time

$399/mo

Mark up client usage
Included
SaaS resale under your brand
Included
Dispatch
Native job tracking and tech updates
AI voice agents
Included, usage applies
Parallel dialer
10 lines per account

GoHighLevel list prices and features as published in October 2026. Usage (calls, texts, AI) bills separately on both platforms; GoHighLevel's per-minute rates are lower, and ours are published here.

What your agency gets

Usage becomes revenue, and the AI and dialer come with it

Earn on every client's usage

From Professional ($299), rebill phone, SMS, email and AI usage at the markup you set. Usage becomes a margin line instead of a pass-through.

Unlimited white-label sub-accounts

Give every client a branded account under your agency. No per-account fee, so adding a client doesn't add to your platform bill.

AI voice on every plan

AI front desk that answers calls 24/7 in 40+ languages, books appointments and texts follow-ups. Part of the plan, not a per-client add-on; calls bill as usage.

10-line parallel dialer

Your account dials up to 10 lines at once. When someone answers, the call connects and the other lines drop. Built-in DNC list, consent checks and calling-hour enforcement.

Dispatch on Agencies

Job tracking, technician on-my-way updates and AI customer notifications, native on the $399 Agencies plan.

API and MCP on every plan

Full API access and MCP, so Claude, ChatGPT and your own agents can build workflows and snapshots inside the CRM. Never gated behind an upsell.

Switching

Move one client first. Keep the rest where they are until you're sure.

  1. 1

    Walk through your stack

    Show us what you run in GoHighLevel today: sub-accounts, snapshots, dialer, AI. We map it to the right Mercury CRM plan.

  2. 2

    Import your data

    Contacts, pipelines and conversations come across with the HighLevel import tools on the Agencies plan. We set up your white-label branding for each client.

  3. 3

    Launch your first client

    Numbers provisioned, AI front desk trained on the client's business, markup set. Move the rest of your book when you're ready.

Hear what your clients would get

Drop your number. The AI calls you back in about 60 seconds.

This is the AI front desk your clients get on the Agencies plan. It will introduce itself, answer your questions and book a walkthrough with our team while you're on the line.

Prefer to dial? (949) 775-0451

Agency walkthrough

Bring your GoHighLevel setup. We'll map it plan to plan.

In 20 minutes we'll go through your sub-accounts, AI and dialer setup, show the white-label client experience and how usage markup works, and recommend the plan that fits.

  • No setup fee, no long-term contract
  • Plans and usage rates published on our pricing page
  • Built and supported from Riverside, California

See plans and pricing

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Questions agencies ask before they switch

Are your call and text rates cheaper than GoHighLevel's?

No, and we won't pretend otherwise. GoHighLevel's per-minute and per-text rates are lower than ours. Where Mercury comes out ahead is what each plan lets you do: mark up client usage from $299 instead of $497, AI voice and a parallel dialer included, and dispatch on Agencies. Our rates are published on the pricing page.

Which plan do I need to rebill clients at a markup?

Professional at $299 a month. Agencies at $399 adds SaaS resale rights, dispatch, HighLevel import tools and lower usage rates for your agency. On GoHighLevel, markup takes Agency Pro at $497; their $297 plan rebills at cost.

How many users and contacts are included?

Unlimited users and contacts on every plan, and unlimited white-label sub-accounts from Professional up. Professional includes 50 GB of storage and Agencies 100 GB. Enterprise is custom-built around your volume.

Do I have to move every client at once?

No. Plans are month to month with no setup fee, so most agencies start with one or two clients, prove it out, then move the rest.

Is the dialer compliant for outbound campaigns?

The dialer keeps a built-in DNC list, checks for consent on each contact and only dials inside allowed calling hours in the recipient's timezone. It does not check numbers against the National Do Not Call Registry: scrub purchased or cold lists against the federal and state registries before you upload them.

Is there a contract?

No long-term contract and no setup fee. Monthly billing, or annual at $2,990 for Professional and $3,990 for Agencies (two months free).