AI that answers the phone
Keap's AI writes emails and builds campaigns. Mercury's AI front desk answers the call itself, 24/7, qualifies the caller, and books the job.
Mercury vs Keap
Small-business CRM with a real phone system attached. Mercury answers, dials, and automates with no required setup fee.
Why Mercury
Why choose Mercury over Keap?
A real outbound dialer
Keap's business line supports manual calling. Mercury's dialer runs up to 10 lines per account with local numbers, recording, and transcripts.
No required implementation fee
Keap requires a $500 implementation package. Mercury has no setup fee on any plan.
Unlimited users
Keap includes 2 users and charges $39 a month for each additional user. Mercury includes unlimited users on every plan.
Side by side
Feature comparison
How Mercury Call Desk stacks up against Keap.
| Features |  Keap |  |
|---|---|---|
| AI voice agents | Not included | Included |
| Outbound dialer | Partly, or as an add-on: Manual calling only | Included: Native, 10 lines per account |
| Dispatch | Not included | Included: Agencies and up |
| Usage rebilling for agencies | Not included | Included: Professional and up |
| Unlimited sub-accounts | Not included | Included: Professional and up |
| Published usage rates | Included | Included |
| MCP access | Partly, or as an add-on: Third-party only | Included |
| Setup fees | Not included: $500 required implementation | Included: None |
| Migration help | Partly, or as an add-on: In implementation package | Included: Agencies and up |
IncludedPartly, or as an add-onNot included
Keap details from public sources, checked October 2026: Keap pricing, Keap business line, Implementation services. Pricing and features change; check with Keap for current terms.
Keap serves small businesses with solid automation. Mercury adds what service businesses run on: answered phones, a parallel dialer, and dispatch, with unlimited users and no required setup fee.
Pricing
Simple math
One flat monthly rate against per-seat, per-agent, and per-product pricing.
Keap
From $249/mo billed annually
Before the add-ons it takes to match Mercury: AI voice agents, a real dialer, and dispatch.
Mercury Call Desk
- $99/mo Starter, 5 sub-accounts
- $299/mo Professional, unlimited sub-accounts and usage rebilling
- $399/mo Agencies, limited time, dispatch and SaaS resale
Unlimited users and contacts on every plan. No setup fees. Published usage rates. Enterprise custom.
Get Started
Ready to leave Keap behind?
Call (949) 775-0451 right now and try to stump the assistant, or schedule a custom demo at a time that works for you.